Al Dickman

Al teaches people how to lead and inspire others by communicating more effectively. He favours being authentic and building trust over manipulative techniques. Throughout his many years of experience in training, coaching and personal development he is often described as ‘high impact and inspiring’. His approach is warm and friendly and he likes to use humour in his coaching.

Prior to training, he enjoyed a highly successful career in advertising and marketing, and won many international creative awards and effectiveness awards based on sales success.

He has worked in the UK, UAE and New Zealand in leadership positions with global brands to help transform their communications, create new products, manage organisational change and develop their leadership teams.

Al is a Master Practitioner in clinical hypnotherapy and NLP and a member of the British Institute of Hypnotherapy. As a therapist he specialised in peak performance and building resilience.